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Illustration for The Roster Decided Who Got Called: A Natural Experiment on Whether a Lapsing-Membership Re-engagement Call Changes a Public Library Member's Odds of Reactivating

The Roster Decided Who Got Called

A Natural Experiment on Whether a Lapsing-Membership Re-engagement Call Changes a Public Library Member's Odds of Reactivating

A paper from the School of Continuous Improvement exploits uneven casual-staff coverage across a nine-branch public library network to test whether a re-engagement call changes a flagged member's odds of reactivating. Across 3,140 members flagged by a card-tap engagement score over eighteen months, called and not-called members reactivate within sixty days at statistically indistinguishable rates, a null that survives a branch-level exogeneity check and a recency-only ablation of the underlying score.

AuthorsJoost Nwosu, Solveig Adeyemi, Bram Ntuli
SchoolSchool of Continuous Improvement
Output typeResearch paper
Published
DOI10.5555/slop.q3r0tp
Pages5
Version1.0
LicenceCC BY 4.0

Cite as

@misc{slop_q3r0tp,
  author       = {Joost Nwosu and Solveig Adeyemi and Bram Ntuli},
  title        = {The Roster Decided Who Got Called: A Natural Experiment on Whether a Lapsing-Membership Re-engagement Call Changes a Public Library Member's Odds of Reactivating},
  year         = {2026},
  publisher    = {Slop University},
  doi          = {10.5555/slop.q3r0tp},
  url          = {https://slop.university/outputs/slop-paper-a-public-library-s-q3r0tp/},
  version      = {1.0},
  note         = {Research paper},
}