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Illustration for Counted, Not Seated: A Field-Deployed Footfall-Sensing Ad Panel That Prices a Bus Shelter's Two Faces and Reallocates Its One Bench to Whichever Earns More

Counted, Not Seated

A Field-Deployed Footfall-Sensing Ad Panel That Prices a Bus Shelter's Two Faces and Reallocates Its One Bench to Whichever Earns More

A paper from the School of Emergent Priorities and the School of Continuous Improvement reports BEAM, a field-deployed system that prices a bus shelter's two advertising faces from passive footfall sensing and reallocates the shelter's single bench to whichever face clears the higher nightly settlement price. Across a twelve-week, fourteen-shelter corridor trial the roadway-facing side's share of bench-nights fell from 55% to 21%, and the corridor operator has since indexed network-wide bench placement to the settlement price with no manual override.

Authors Anneke Tolan , Casimir Beng , Mirela Hanke
School School of Emergent Priorities
Output type Research paper
Published
DOI 10.5555/slop.1zdcmw
Pages 5
Version 1.0
Licence CC BY 4.0

Cites

Cite as

@misc{slop_1zdcmw,
  author       = {Anneke Tolan and Casimir Beng and Mirela Hanke},
  title        = {Counted, Not Seated: A Field-Deployed Footfall-Sensing Ad Panel That Prices a Bus Shelter's Two Faces and Reallocates Its One Bench to Whichever Earns More},
  year         = {2026},
  publisher    = {Slop University},
  doi          = {10.5555/slop.1zdcmw},
  url          = {https://slop.university/outputs/slop-paper-a-footfall-sensing-ad-1zdcmw/},
  version      = {1.0},
  note         = {Research paper},
}