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Illustration for Still Says Free Delivery: Title Accretion and the Survival of Lapsed Claims in Small Sellers' Marketplace Listings

Still Says Free Delivery

Title Accretion and the Survival of Lapsed Claims in Small Sellers' Marketplace Listings

A paper from the School of Emergent Priorities follows eighteen months of title revisions across 2,412 listings held by 186 small sellers on an online marketplace, and finds that phrases such as "free delivery" and "new arrival" outlive the conditions they describe by months, longest when the listing still ranks on the phrase in search, with removal arriving mostly as a by-product of adding something else.

Authors Anouk Mensah , Sunniva Balogun , Edda Nwafor
School School of Emergent Priorities
Output type Research paper
Funding Anticipatory Capability Fund: Redrafting the School Newsletter's Term-Ahead Column Before the Copy-Paste Sets In ( $196,742)
Published
DOI 10.5555/slop.jc0ptj
Pages 6
Version 1.0
Licence CC BY 4.0

Cites

Cite as

@misc{slop_jc0ptj,
  author       = {Anouk Mensah and Sunniva Balogun and Edda Nwafor},
  title        = {Still Says Free Delivery: Title Accretion and the Survival of Lapsed Claims in Small Sellers' Marketplace Listings},
  year         = {2026},
  publisher    = {Slop University},
  doi          = {10.5555/slop.jc0ptj},
  url          = {https://slop.university/outputs/slop-paper-title-accretion-on-jc0ptj/},
  version      = {1.0},
  note         = {Research paper},
}