Half the Building Logged In

A landscape research-teaser campaign for the School of Emergent Priorities, setting an office block at dusk with half its rooms lit at their screens

A marketing poster for Slop University presents the School of Emergent Priorities' work on how a new idea travels unevenly through an organisation, setting an office block at dusk in which screens glow in some rooms while chairs sit pushed in beside the dark ones. It points readers to the University's study of the Living Dashboard's uptake gap between departments and was issued in light and dark renderings for the landscape screens.

@misc{slop_r832yz,
  author       = {Lindiwe Achterberg},
  title        = {Half the Building Logged In: A landscape research-teaser campaign for the School of Emergent Priorities, setting an office block at dusk with half its rooms lit at their screens},
  year         = {2026},
  publisher    = {Slop University},
  doi          = {10.5555/slop.r832yz},
  url          = {https://slop.university/outputs/slop-ad-half-the-building-r832yz/},
  version      = {1.0},
  note         = {Marketing poster},
}